Murugavel Janakiraman
Founder & CEO, Consim Info (bharatmatrimony.com)
My most noteworthy marketing moment was during the year gone by, when we at bharatmatrimony.com launched three new initiatives. First, we launched elite matrimony (elitematrimony.com), which basically caters to celebrities and the subscription for it reaches as much as Rs.1 lakh. Second, was the launch of privileged matrimony, a service within the main website, for people who are busy professionals. And lastly, we launched communitymatrimony.com which caters to 30 different communities.
Founder & CEO, Consim Info (bharatmatrimony.com)
My most noteworthy marketing moment was during the year gone by, when we at bharatmatrimony.com launched three new initiatives. First, we launched elite matrimony (elitematrimony.com), which basically caters to celebrities and the subscription for it reaches as much as Rs.1 lakh. Second, was the launch of privileged matrimony, a service within the main website, for people who are busy professionals. And lastly, we launched communitymatrimony.com which caters to 30 different communities.
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Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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